Why You’re Undercharging for Your Services — and What to Do About It
If you’re a freelancer, creative, or small business owner, you’ve likely wondered if you’re charging too little for your work. The truth is, most people are. You work hard and deliver real results. But when you check your bank account, it’s just not enough. Worse, you feel stuck and hesitant to raise your rates for […]
Listing Your Prices Online: Smart Strategy or Costly Mistake?
One of the biggest questions service providers ask is wether to list their prices on their website or social media. Some say yes; it builds trust. Others say no; it scares clients away. If you’ve wondered if showing your rates upfront will help or hurt your business, this article is for you. Let’s examine both […]
How to Price Your Services Without Underselling Yourself
You’ve started your business. You’ve got the skills. Now you need clients. But then comes the hardest question of all: “How much should I charge?” So you look at what others charge. You guess. You go low to get your foot in the door. Before you know it, you’re overworked, underpaid, and wondering if running […]
How to Respond When a Client Says You’re Too Expensive
You’ve sent your proposal. You know the price is fair for the value you provide. But then it happens: Why are you so expensive? If that question has ever thrown you off balance or made you second-guess yourself, you’re not alone. In Kenya’s fast-moving hustle culture, where affordability often matters more than quality, many freelancers […]
Handling Rejection from Potential Clients Without Losing Confidence
You finally got the meeting. Maybe you even sent a proposal. You followed up. Then came the dreaded response: “Thanks for reaching out, but we’ve decided to go in a different direction.” Whether you’re a freelancer, an agency, or someone trying to grow a business in Kenya, rejection from potential clients stings. It’s even harder […]